Over Hug

Overview

From a coffee place to a signature café worth visiting in Al Dammam, a great story of passion and dedication is unfolding. What started as a cozy coffee shop offering high-quality brews has now transformed into a must-visit destination for coffee enthusiasts in Al Dammam. The key to this transformation? A deep love for crafting the perfect cup of coffee, a vision that deserved to be shared with the world, and an innovation from NAWY Media. With a creative strategy tailored to their needs, we worked closely with the café to enhance its brand presence. We didn’t just focus on the coffee itself; we highlighted the experience—where every cup tells a story and creates a unique moment to each guest, the welcoming atmosphere, and the artistry behind each brew.

Through innovative campaigns and a well-crafted social media presence, we positioned this café as a place where people come not just for coffee, but for a memorable experience. Today, what began as a local café has grown into a brand that attracts a loyal community of coffee lovers, who now consider it their go-to spot for premium coffee. And this is just the beginning of their journey.